Celebrities Paid To Tweet

The New York Magazine has written a detailed article on the practice of paid tweets and are revealing how much these celebrities are making off of having a ghost writer type a sentence out for them on Twitter.  This is infuriating!!

The weirdest thing about the rumor that Kim Kardashian gets paid $10,000 for a Twitter endorsement is that it’s true. (She recently plugged ShoeDazzle.com*, for instance.) The biggest player in the pay-to-tweet market is Ad.ly, a social-media advertorial clearinghouse pairing brands with celebs to inject highly personalized advertising into their Twitter streams.

The pay rate for endorsing companies like Old Navy, Toyota, Best Buy, and American Airlines is determined by the size of a celeb’s following and how that group responds to his tweets with shares and retweets.

On that sliding scale, Snoop Dogg (6.3 million followers) is in the top tier of payments, on the upside of $8,000 apiece, while Paula Abdul (2.2 million followers) falls somewhere in the middle, in the $5,000-each range, and Whitney Port (800,000 followers) falls in the bottom tier, making around $2,500 per tweet.

Just another reminder at how much my life sucks!!! LOL